Airbnb is hiring a Senior Manager, Technical Brand and Content to lead developer-facing storytelling, technical editorial strategy, and content operations. The role sits within Airbnb’s cross-functional Tech Operations and Programs team. You will own how Airbnb’s engineering work is presented externally, including the Airbnb Tech Blog, cross-team technical narratives, distribution, external events, open source communications, and executive technical visibility. The team wants someone who can work credibly with engineers, edit complex technical material, and build scalable processes that help strong engineering work reach the right audience. This is a high-autonomy role with direct access to engineering leaders and the CTO. Most tech brand roles are asked to manufacture credibility; here, the engineering is already strong and documented, but it does not travel widely enough. You would build the function that closes that gap.
Overview
$192,000 – $237,000 / year
remote
full-time
7+ years of experience (manager level)
Responsibilities
- Own the Airbnb Tech Blog end to end: source topics from teams, coach engineer-authors, edit to a high bar, and move posts through legal, security, and comms review without stalling.
- Set and maintain a reliable publishing rhythm for the organization.
- Identify cross-team narratives and publish connected sets of content that add up to a larger technical story.
- Help engineers and technical leaders build public presence through bylines, talks, speaker coaching, and a pipeline of new voices.
- Partner closely with the CTO to establish his public technical presence.
- Own distribution strategy, including a canonical Airbnb-owned domain, new content surfaces such as video, and social channel purpose.
- Set conference and event strategy, including where Airbnb speaks, sponsors, skips, and hosts.
- Manage academic collaborations, technical media relationships, related budgets, and vendors.
- Steward Airbnb’s open source presence so public claims are accurate, projects are maintained, and the portfolio reflects the desired brand.
- Partner with Talent Acquisition to connect technical brand work to hiring outcomes, including inbound senior pipeline share and offer acceptance at staff level and above in ML and infrastructure.
- Be clear and honest about what can and cannot be attributed to brand and content efforts.
Qualifications
- Substantial experience in technical content, developer relations, engineering communications, or technical editorial, including direct work with engineers.
- Technical fluency: able to hold your own in systems design conversations, read design docs, and judge whether a draft post says something real.
- Strong editorial judgment and hands-on craft: can edit an engineer’s draft without flattening their voice and distinguish teaching content from announcement content.
- Influence without authority: has built systems and incentives that motivate busy senior people to produce.
- Program discipline: experience owning events, budgets, and vendors end to end.
- Measurement literacy: able to connect brand work to funnel outcomes and be candid about attribution limits.
- Risk judgment: experience navigating legal and security review and knowing what should not be published.
Benefits
- Bonus eligibility
- Equity eligibility
- Benefits
- Employee Travel Credits